Seller guide

Etsy product photo guide: size, first photo and thumbnails

Etsy recommends listing photos of at least 2,000 px, and the first photo needs 635+ px on each side. Size, background and thumbnail tips for Etsy listings, free.

By Jahed Ahmed, Founder, rmvbg 5 min read

Poster with Etsy listing photo facts: 2,000+ px recommended, first photo 635+ px

Quick answer

Etsy recommends listing photos that are at least 2,000 pixels wide and high, and your first photo should be at least 635 px wide and high to avoid appearing lower in search, according to Etsy Help at the time of writing. Because Etsy crops photos differently across the site, keep the product centred with space around it so it works as both a square and a 4:3 thumbnail. rmvbg's Etsy preset exports 2400 × 1800 px (4:3) with the product centred.

Etsy photo basics

Etsy guidance
Recommended size2,000+ px width and height
First photoAt least 635 px wide and high
ThumbnailsCropped differently across Etsy — keep the product centred
Photos per listingSeveral — use them for angles, scale and use

Background: white or lifestyle?

Etsy doesn't require white. Many shops use a clean, consistent background for the first photo so search results look tidy, then lifestyle shots after it. A soft neutral or brand colour works well — set it with Change background colour.

Make Etsy photos in a minute

  1. Open Product photos and choose the Etsy preset (2400 × 1800 px).
  2. Drop your photos; backgrounds are removed on your device.
  3. Pick white or your shop's colour, then download them all as a ZIP.

Selling on more than one marketplace? The marketplace photo checklist has Amazon, eBay, Shopify and Daraz side by side.

Questions people ask

What size should Etsy listing photos be?

Etsy recommends at least 2,000 px wide and high. Your first photo should be at least 635 px wide and high.

Does Etsy require a white background?

No. A clean, consistent background for the first photo helps your shop look tidy, but it isn't required.

What aspect ratio is best for Etsy?

Etsy crops photos in different ways, so centre the product with space around it. A 4:3 photo with the product in the middle works well.

Keep reading

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Put it into practice

Every tool in this guide works in your browser — free to start.